Which Distribution Channels Help Drive New Audiences?

Answer: Online forums, Social Media Ads, and Guest Posts

A common question you may come across while studying for the Google Analytics exam is, “Which Distribution Channels Help Drive New Audiences?”, The options may look something like this:

A. Online Forums

B. Social Media Ads

C. Email

D. Guest Posts

The correct answer here is: Online Forums, Social Media Ads, and Guest Posts


Of the listed distribution channels, each one provides you with the ability to reach new people. Online forums, Social Media Ads, and Guests post are all fantastic ways to distribute content online and help more people visit your site. Email, even though an important marketing channel, does not expose your content to new audiences.

Additionally, check out our recent post on how the Performance Planner can serve your business and if sampling is applied to reports before segmentation.

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