Pay Per Click (PPC) PPC For Architects
Revitalize your online presence and elevate your architectural business with a tailored PPC strategy designed exclusively for professionals in the field. In today's digital landscape, where prospective clients actively seek architectural services online, a meticulously crafted PPC campaign can seamlessly connect architectural firms with their intended audience. Rely on our experienced team to enhance your online visibility using advanced PPC techniques carefully customized to meet the unique needs of architects.
I cannot recommend 7ten enough! They are an exceptional marketing agency that has been instrumental in the success of my two businesses. Their team is knowledgeable, creative, and incredibly responsive. They've taken the time to understand our needs and have consistently delivered outstanding results. Since we started working with them, our leads have exploded, far exceeding our expectations. If you're looking for a marketing partner that truly knows what they’re doing, 7ten is worth every penny!
Working with 7Ten Marketing has been an absolute game-changer for my business. Since partnering with their team, we have seen significant growth in both our brand exposure and revenue. Their expertise in digital marketing, from SEO to targeted ads, has placed us in front of the right audience and helped us gain a competitive edge in the market. Not only have they exceeded our expectations in terms of results, but their team is responsive, proactive, and genuinely invested in our success. If you’re looking for a marketing partner who delivers real, measurable growth, I highly recommend 7Ten Marketing!
The team at 7ten know how to improve your business rankings on Google and drive more leads to you. Working monthly with them has kept us on track and increasing traffic to our website - elegantrestoration.com, Google My Business and organic rankings on Google. I highly recommend 7ten. We are pleased with the results.
The 7ten team are fantastic to work with. They have done several of my business's web design, SEO, PPC, and high level internet marketing strategies with us. I look forward to the next campaign we tackle as group!
I honestly cannot say enough good things about working with 7ten. What they did for our company was make what we asked for: I needed an updated version of our old site, one that looks modern and clean but won't leave our customers searching for things they had already found. Everything from the architecture to migration to design sensibility was EXACTLY what we needed. Also, they saved me a ton of man hours and then trained me on the new site - a big bonus in my book. 10/10 would absolutely use them again and definitely recommend them.
You know it's time for a change when your website actually embarrasses you. As the pioneers and leaders of our industry, our old, tired website simply didn't represent our standing. From the first meeting, they understood what we wanted our site to convey: innovation, experience, professionalism and history, but with a fresh look that was organized and easy to navigate. The 7ten team was able to deliver on all points. I highly recommend 7ten, as they are a one-stop-shop digital marketing firm and more importantly, great people to work with!
We’ve worked with 7ten for about a year now. In that span they’ve helped us design a new website and have helped take control of some of the more challenging aspects of marketing, such as developing methods to ward off spam, unwanted traffic, and boosting our PPC and SEO efficiency. They have a qualified and well balanced team that excels in numerous different areas of all things marketing!
How We Get Immediate Architect Leads
Google Ads is an excellent way for architects to quickly acquire new leads, but it’s not a “set it, and forget it” strategy. Our ultimate goal is to maximize your Return On Ad Spend (ROAS), so we use our expertise to create a high-performing ad campaign and continuously monitor its results. By analyzing the data and tracking the campaign’s effectiveness, we make adjustments to achieve the lowest possible Cost Per Acquisition (CPA).
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Client Consultation
- Understand the unique vision, goals, and specialties of the home building business.
- Align PPC objectives with broader contractor business goals and branding.
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Strategy Development and Implementation
- Develop a comprehensive PPC strategy focusing on targeted audience engagement within the home construction industry.
- Collaborate with the client to refine and finalize the strategy, ensuring it resonates with the target audience.
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Ad Creation and Placement
- Craft compelling and visually appealing ads that effectively communicate services.
- Strategically place ads across relevant online platforms to maximize reach and visibility.
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Campaign Monitoring and Optimization
- Implement effective tracking and monitoring tools to assess the performance of PPC campaigns.
- Iteratively optimize the PPC strategy based on performance metrics and industry insights.
FAQ
Below are some common and frequently asked questions architects have for PPC projects. If you still have questions or require additional information please don’t hesitate to contact us.
How Does PPC Contribute to the Success of Architects?
Our PPC strategy for architects focuses on targeted advertising through paid channels, ensuring your firm is prominently showcased to potential clients. By aligning with industry-specific trends, we enhance your visibility, driving more qualified traffic to your website.
PPC is also one of the quickest ways to start generating leads, as it can secure the top spot in search results when done correctly. This provides a significant advantage over competitors who rely solely on organic rankings.
We advocate for a combined approach. For example, if Google receives 100 searches per month for “Architect Near Me,” historical data shows that 30% of clicks go to paid Google Ads, while 70% go to organic results. Ignoring one strategy means forfeiting potential clicks to competitors. Wouldn’t you prefer to cover all areas and ensure no lead is left behind?
How Much Does PPC Cost?
The cost breakdown for PPC combines our management fee and your ad budget which gets paid directly to Google. Our PPC fees are built into our Digital Marketing program costs because we always recommend pursuing both PPC and SEO (short-term vs. long-term) as part of your holistic inbound lead-generating efforts.
If you only need standalone PPC services, we charge a flat fee of $500 per month until you hit $10,000 in monthly ad spend. We recommend starting with a monthly Google ad budget of $1,000 per month so at minimum your PPC efforts will cost $1,500 per month.
Please visit our Digital Marketing for Architects page for a full breakdown of what is included in our program.
What Sets PPC for Architects Apart from Competitors?
I've Tried Google Ads And It Felt Like I Just Wasted My Money, Why Won't That Happen With You?
Please refer to the last paragraph of the previous answer, but if you don’t want to go back…
The industry is full of pretenders. It’s easy to make grand promises and then just activate a Google Ads campaign. Google makes it simple to spend money, which has led to many bad actors claiming they can generate leads through PPC. They often charge a percentage of your ad spend, and when the campaign doesn’t deliver results, they suggest increasing your budget, which only benefits them. At 7ten, we take a different approach. We charge a flat management fee that only scales once your ad spend exceeds $10,000 per month—at that point, your campaign will require more focused attention.
We Specialize in Digital Marketing for the Construction Industry.
Digital marketing in the architect industry leverages online strategies such as SEO, PPC Advertising, and Web Design. Outsourcing to an agency that has specific industry expertise is the most cost-effective route for small and mid-size businesses.
STAY UP TO DATE ON THE LATEST TRENDS
In the construction industry, web services take a comprehensive approach to online visibility. SEO enhances search rankings, while web design creates user-friendly interfaces. PPC advertising targets relevant audiences, helping architects reach clients and promote services, thereby boosting online presence and engagement. We write content covering all these topics and strategies. Explore below to learn more!
WHAT ARE YOUR THOUGHTS ON MARKETING IN 2024?
2023 proved it’s more important than ever to have a contemporary brand and a digital presence with good reviews. 49% of people value and trust online ratings and reputation as much or more than a word-of-mouth recommendation from a loved one. The trends on how younger generations rely on tech, social media, and Google search for buying decisions will only see stats like this increase.
Are you ready to roll?
Reach out to us in whatever way is most convenient for you. Our sales team will be in touch to discuss your business, your goals, and perform the initial strategy ground work to kick things off prior to signing the dotted line.