How to Request Admin Access to Google Business Profile

If you’re trying to gain control over a Google Business Profile (formerly Google My Business), and it’s already claimed, don’t worry—you can still request admin access. Whether you’re a new marketing partner, business owner, or agency, this guide breaks down the process in a way that’s simple and clear.

Let’s walk through everything you need to know—from identifying the right profile to successfully submitting and following up on your access request.

What Is a Google Business Profile?

A Google Business Profile (GBP) is a free tool provided by Google that allows businesses to manage how they appear on Search and Maps. From your business hours and phone number to reviews and photos, it’s one of the most powerful tools for attracting local customers.

Why You Might Need to Request Admin Access

There are several reasons you might need to request admin access:

• You’re taking over digital marketing for a client or employer.
• The business owner forgot login credentials.
• The listing was created by a former employee or agency.
• You’ve acquired a business and need access to manage its presence online.

Regardless of the reason, the process is straightforward if you follow the right steps.

Step-by-Step: How to Request Access to a Claimed Google Business Profile

1. Find the Business Profile on Google

Start by searching for the business on Google Search or Google Maps using the business name and location. Once you find the profile, you’ll see either:

• An “Own this business?” link
• A “Claim this business” option

If you see either of these, click it to begin.

2. Sign in to Your Google Account

Make sure you’re signed into the Google account you want to use to manage the business. This will be the account Google associates with your request and, if granted, will give admin privileges.

3. Initiate the Request

Once you click “Own this business?” or “Claim this business,” you’ll be prompted to fill out a short form.

If the profile is already claimed, Google will notify you and give you the option to request access from the current owner.

Click “Request Access,” and complete the form with accurate contact information and details about your relationship to the business.

4. Choose the Type of Access You’re Requesting

Google allows multiple roles within a Business Profile. You can request:

• Owner Access: Full control, including adding/removing users and making core edits.
• Manager Access: Can edit most profile details and respond to reviews but not add/remove users.
• Site Manager: Limited access for basic management tasks.

Select the appropriate level of access depending on your role.

5. Submit the Request and Wait

Once you submit the form, Google will notify the current profile owner. They have 3 business days to respond. During this time, you’ll receive a confirmation email and may be contacted if more information is needed.

You can check the status of your request by returning to Google Business Profile Manager while logged into your account.

What Happens After You Submit the Request?

If the Owner Approves

You’ll receive an email granting you the access level you requested. From there, you can log in and begin managing the profile.

If the Owner Denies

You’ll be notified via email, and unfortunately, you won’t be able to gain access unless you pursue further actions like ownership verification (covered below).

If the Owner Doesn’t Respond

If there’s no response within three days, Google may allow you to claim the profile yourself by verifying your connection to the business—typically through a phone call, email, or postcard.

Final Thoughts

Gaining admin access to a claimed Google Business Profile might seem like a roadblock at first, but with the right approach, it’s completely manageable. Whether you’re stepping in as a new marketing partner or reclaiming control on behalf of a business, following these steps ensures a smooth and professional process. Stay patient, provide accurate information, and be ready to verify your connection if needed. A well-managed Google Business Profile is essential for local visibility—so taking the time to secure access is well worth the effort. If you are struggling to gain admin access to their Google Business Profile, 7ten offers expert support. We have a proven track record of helping companies optimize their online presence, streamline processes, and increase customer engagement.