Pay Per Click (PPC) PPC For Construction

In the highly competitive construction industry, PPC helps your business stand out by appearing at the top of search engine results. This targeted approach ensures your services reach potential clients who are actively searching for construction solutions.

The cost breakdown for PPC combines our management fee and your ad budget which gets paid directly to Google. Our PPC fees are built into our Digital Marketing program costs because we always recommend pursuing both PPC and SEO (short-term vs. long-term) as part of your holistic inbound lead-generating efforts.

If you only need standalone PPC services, we charge a flat fee of $500 per month until you hit $10,000 in monthly ad spend. We recommend starting with a monthly Google ad budget of $1,000 per month so at minimum your PPC efforts will cost $1,500 per month.

Please visit our Digital Marketing for Construction Companies page for a full breakdown of what is included in our program.

The first thing is our people. We believe we have one of the most talented (albeit small) teams in the digital marketing space. Our proven track record of helping our clients double and triple in size in just a year or two, speaks for itself. Also, you work directly with our technical team of PPC experts so you are talking directly to the person that is executing the campaign. No middle man. 

Also, we are admittedly a young company and don’t have too many clients to be able to service you. Our goal is to scale appropriately, and we onboard two new clients per month. Once we are full, new leads are put on a waitlist and can reserve their spot the following month. This ensures everyone gets the same attention and you are not a small fish in a big pond.

The next thing is we are industry-specific. Certain learning curves in any industry will often trip up an industry-agnostic team that you would end up paying for. Essentially, we understand the nuances of your business better than 90% of all other agencies and you get to take advantage of what we learned in our earliest days.

Additionally to that, the digital marketing industry is flooded with bad actors, who are really sales organizations disguised as marketers who outsource to offshore marketing companies or freelancers and provide subpar service. We don’t outsource anything. We hire local talent and train them in our process. Everyone at 7ten is a full-time employee and taught that if we are not providing the best possible results (ie leads and revenue) then we don’t deserve to have them as our client.

Please see the last paragraph of the previous question’s answer … if you don’t feel like going back …

There are a ton of fakers in this industry. It is not hard to promise the world to someone and then simply turn on a Google Ad Campaign. Google makes it really easy for you to give them money, go figure. With that comes a lot of bad actors who say they can help you get leads through PPC, charge a percentage of Ad spend, and then when it doesn’t work, they’ll recommend you increase your budget (which puts more money in their pocket), and the cycle continues. At 7ten, we charge a flat management fee that doesn’t scale until your ad spend is over $10,000 per month. At that point, your campaign will require more attention.

In reality, PPC is a difficult skill to master. We let our testimonials and track record speak for itself and we wouldn’t recommend running them if we didn’t think it would deliver you leads for your business in a cost-effective way.