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Local SEO In Baltimore

Let our SEO specialists maximize your web traffic potential with an SEO strategy that works.

Where does your website fall in Google?

If you’re like most businesses, your site is nowhere to be found. Hundreds of other businesses show up before you, and you can’t seem to figure out why. 

Don’t fret; you’re simply missing a key piece to the puzzle, Local SEO.

For most local businesses, ranking for “national level” keywords is essentially impossible. It’s a bit like trying to win the indy 500 in a horse-drawn cart; it’s just not happening. 

By focusing your SEO efforts on local search terms, you’re far more likely to rank and searchers are more likely to convert. In fact, 78% of local mobile searches converted into offline purchases, meaning local SEO can contribute a massive bump to your monthly revenue.

At 7ten we help businesses like yours maximize their local online presence, bolster traffic and increase revenue. 

Click below if you’re ready to grow your online presence and launch your business to the next level. 

How Can Local SEO Help My Business?

Increased Web Traffic

Everyday, millions of searches are made. Of those, over 22% are localized in intent. This means that almost a quarter of all search traffic is based on people looking for services and products in their area.

If you’re a local business in Baltimore and you are not optimizing your site for local searchers, you’re missing out.

The good news is, these terms are easy to rank for. Optimizing your website for local searches can attract more visitors from across the web looking for information about your business.

This traffic can then be converted into leads and sales opportunities.

The best part? Once you’re ranking, you can hold onto a keyword for years. This means a stream of consistent leads with little to no extra spend

Bolstered Brand Awareness

First and foremost, Local SEO helps ensure that your business appears at the top of Google for localized searches. 

This increased visibility helps more people become aware of your business and what you have to offer.

Additionally, it can help boost your online reputation by providing more opportunities for customers to leave positive reviews and ratings about your business on sites like Google and Yelp. Having a strong online reputation will attract new customers and build trust with existing ones.

Furthermore, optimizing your website and online listings to include key information like your address and phone number makes it easy for people to find and contact your business.

The easier it is for people to find your business and work with you, the more likely they’ll be to remember your name.

More Sales Opportunities

It’s simple, really; the more eyeballs on your business, the more money you’ll make. Local SEO does just this. It puts your business in front of customers who are ready to make a decision. 

No matter what industry you’re in, from healthcare to lawyers or plumbers, Local SEO is the most powerful marketing tool at your disposal.

And as we mentioned earlier, once you’re ranking, you stay there. This means that leads will flow into your business – consistently – without you ever lifting a finger. 

Through effective lead generation tactics, you can identify potential customers early on in the buying cycle, which will result in higher conversions and more revenue for your business.

Local seo is a marketing tactic that helps increase your business’s visibility in Google’s local search results. 

Simply put, it helps people in your area to discover your business. If you own a local business, such as a shop, home services, a treatment center, etc. You want to rank for searches performed by a localized audience. 

These searchers are far more likely to convert as customers and if you don’t show up on Google, they aren’t going to find you. In fact, 76% of local smartphone searchers visit a physical storefront within 24 hours, and 28% of them result in a purchase. 

This means that by optimizing your website to rank for local search terms, you can place your business in front of more eyeballs and drive more revenue. 

Local SEO works in the same way regular SEO does. When someone performs a localized search, Google will filter through thousands of sites to bring you the most relevant web pages for your search term. 

However, the method that Google uses to determine relevancy is a bit different for Local SEO. Google takes into account a unique set of ranking factors to determine which pages it provides to you. 

These factors include user location, the company’s GMB (Google My Business) listing, keywords used in the GMB profile, the sentiment of online reviews, etc. 

Companies that have the best relevancy – both through the content on their site and off-page factors like directories and reviews – have the best chance of ranking for localized searches. 

This can be a bit overwhelming, but relax; we have good news. 

Most companies are not making a concerted effort to optimize their site for local SEO; most companies don’t even know what “local SEO” is. This means that you already have the upper hand by paying attention to where you stand in local search results. 

If you have ever performed a localized search in Google, you will have noticed the results page looks a bit different than usual. Instead of simply listing out the organic pages, a little map with business listings next to it will appear; this is known as the “Local Pack”. 

While this is a valuable tool for users, it’s essential for businesses. 

The local pack puts your business directly in front of consumers, along with relevant contact information and reviews. 

Not only does the Local Pack provide the highest click-through rates of any Google listing, but it also yields a whopping 500% higher conversion rate than regular organic and paid search.

If you are looking to Google as a way to increase leads and revenue, one of the most important places to start is the Local Pack. 

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